I build worlds where space, story, and systems come together. With a foundation in architecture and experience across global brands, my work focuses on creating meaningful experiences that people can feel, shape, and remember. I use storytelling, strategy, and emerging technologies to design moments that extend beyond the space, into culture, interaction, and everyday life.
I’ve been developing Floments under nwnthn, exploring how sound, culture, and overlooked spaces can come together to create meaningful moments in the city.
At the same time, I’ve been deepening my understanding of AI and emerging technologies, not just as tools, but as systems to orchestrate. Shaping how I think about design, process, and the future of experience.
Leading and contributing to experience-led environments for global brands, working at the intersection of strategy, storytelling, and spatial design. Driving concepts from early vision through to delivery, with a focus on shaping how people engage with space, technology, and brand.
Led and contributed to experience-led retail and brand environments for major clients including Google, Nike, and Samsung
Worked across concept, strategy, and spatial design, translating brand narratives into physical and digital experiences.
Developed blue-sky concepts for future retail, exploring how emerging technologies (including AI) shape the role of space
Contributed to end-to-end design processes, from early-stage ideation and storytelling through to spatial execution
Designed customer journeys and interaction frameworks, focusing on how people move, engage, and connect within spaces.
Collaborated across multidisciplinary teams, bridging strategy, design, and technical delivery
As the Architectural Lead, I oversaw the design and coordination of the Senate House steps Pavilion, utilising Rhino modeling and effectively communicating with clients, contractors, and multidisciplinary teams to deliver a successful and distinctive project for BDP.
As the creator, my core responsibility is managing the product from conception to actualisation. I'm responsible for designing, providing clear documentation, testing and troubleshooting, updating, branding, and marketing.
I worked on the House of Lords Decant, leading the design of the Chamber. My responsibilities included designing, coordinating, and producing the Chamber design report as well as contributing to the research, design conception, and client engagement whilst working on the Occupancy strategy.
As design lead, my responsibilities included Defining project scope and goals, researching and gathering information and refining the project to achieve goals.
During my time as designer for variation 4 of BC, I managed a small team in the transition to the digital marketplace. My core responsibility apart from managing the process, was web design (webflow), branding and art direction. This variation is still ongoing.
Visual Design
UI/UX
Figma
Webflow
AutoCAD
Google Sketchup
Rhino
Revit
Adobe Photoshop
Adobe Premiere Pro
Adobe After Effects
Adobe Illustrator
Adobe InDesign
Hand Drawing
Photoshop
V-ray
Enscape
My interest lay in things that take me to new places, people and perspectives.
Shortlist - Civic Trust Awards
IALD Award of Merit
Build Back Better GREEN Awards
Archdaily Publication
Royal College of Art, Graduation Show and Book
Royal College of Art, Publication of Dissertation
Student Google Sketch up , Partnership & Publication
PopTart Gallery , ExhibitionPopTart Gallery , Exhibition
University of Kent, Publication of Dissertation